This is to discuss some business promotion techniques. We are a team of interior designers located in Toronto. We were doing newsletters to attract more people to our business. Now, We would like to try smart mail marketing for business promotion. We got some videos and related information here http://www.troimail.com/smartmail-marketing/ . I guess the conversion rate is high in this technique. I have got some questions related to this. What are the factors we should consider to make this campaign more attractive? Is it possible to get all related reports of this campaign after sending the mails? I am expecting your replies. Thank you in advance.