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Here are my slides from my “Building a Successful E-commerce Venture, or Failing Gracefully” presentation that I gave in Istanbul, Turkey at the E-commerce Expo on May 30, 2012. A couple of the 3D graphs got clipped, but other than that, it’s all there. I actually started off writing a formal script, so the notes are fairly true to what I said during the presentation.

Okay, it’s a plane. Right now, depending upon when “now” is for you, I’m on my way to Istanbul, Turkey, from State College, PA, to Washington Dulles, through Frankfort, Germany. I’m traveling there to speak at the E-commerce Expo on Wednesday, May 30th. My presentation is titled “Building a Successful E-commerce Venture, or Failing Gracefully”. When I’m done, I’ll be certain to share my experience, but for the week while I’m traveling, I won’t be too good about replying to emails, forum postings, and blog comments. Which is to say, I won’t be doing those things because, as much as I can, I’m going to be touring Istanbul!

On May 30, 2012, I’ll be speaking at the e-Commerce Conference and Expo in Istanbul, Turkey (note: the linked site is in Turkish, but if you view it in Google Chrome, for example, it will translate the pages for you). This is a one-day event, from 9:30 am until 5:00 pm. From 1:40 to 2:25, I’ll be presenting “Creating a Successful E-commerce Venture, or Failing Gracefully” as the conference’s technology session. At the end of this post is the presentation’s description.

If you’re in Turkey specifically, or nearby, I’d recommend you attend. And if anyone has any recommendations as to what I should do while I’m in Istanbul, please let me know!

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In Part 3 of my “[intlink id=”1578″ type=”page”]Effortless E-Commerce with PHP and MySQL[/intlink]” book, I use Authorize.net to process payments for a site that sells physical goods. Authorize.net accepts credit cards and can be directly integrated into your site, so that the customer never leaves (unlike, for example, PayPal’s Website Payments Standard, used in Part 2 of the book, which goes through PayPal’s site). The code in the book was written in a very modular style, with the intent that you can use the components you need, and swap others in and out. A reader specifically wanted to know how you would use PayPal’s Website Payments Pro instead of Authorize.net, and that’s what I’ll explain here. Continue Reading…